Luray Record Store Moving to Harrisonburg
LURAY, Va. — The owners of a popular record store have announced plans to close up shop after more than ten years. However, the store will soon reopen with a brand new Harrisonburg address.
Well-liked Luray residents Tina and Dave Switzer had collected vinyl for decades before realizing their combined dream of owning their own retail store.
Switz-Mix Records, a family-owned shop, opened within a small house on Blue Bell Avenue in late 2015. A grand opening and ribbon cutting was held in April, 2016.
Music selections (including vinyl, cassettes, CDs, VHS, DVDs and more) numbered in the thousands. The décor was old-school cool. The service, casual but friendly.
It wasn’t long before locals and visitors to the area were … singing the shop’s praises.
Within a few years, the store moved to a brighter, larger East Main Street building just a few hundred feet from the old location.
A colorful mural, painted by artist Michael Strawderman, was added to the side of the new store, and completed in 2022. It has since become a popular photo-op spot.
As the business grew, members of the Switzer family continued to successfully pursue educational and professional goals.
Formerly a family practice physician in Luray, Dr. David Switzer is now medical director of the University Health Center at JMU.
Formerly a nurse in Luray, Dr. Tina Switzer is now an assistant professor at JMU’s School of Nursing.
This announcement from the couple, their daughter and longtime expert-employee “Uncle Dave,” was posted on the official Switz-Mix Facebook page on June 8, 2026:
Ok Switz-Mixers ...
Big news that is bittersweet.
The Switzers (owners for those who may not know) relocated to the Harrisonburg area a year ago and we are struggling to give the store the time and attention it needs.
Our decision was going to be close the store, sell it, or relocate and we have chosen to relocate.
We will be moving the store to South Main Street in Harrisonburg and the spot is kinda awesome!
After 10.5 years in Luray we know we have built a pretty important customer base in our wonderful little town and I hope that you will still come see us in Harrisonburg.
We hope this move will build our base even more and increase our ability to offer more new titles and have more turnover in our inventory.
We are looking to an early August move so it will be business as usual until then ... but you can look for some great moving sales on used stock before (and after) we move!
Change is hard but it can also be exciting so bear with us!
— Tina, Dave and Becca (and Uncle Dave)
For up-to-date information on the store’s relocation as well as ongoing inventory sale announcements, follow Switz-Mix Records on Facebook.
Have a news lead or story idea? Email editor@shenvalleytimes.com.
Great article about a wonderful business. I will visit them in Harrisonburg. And I hope that mural will remain on the house in Luray - what a whimsical work of art!