SALEM, Va. — Virginia youth are encouraged to participate in the 2025 Jingle Your Way to a Safe Holiday: Buckle Up and Drive Safely contest.
The statewide competition — sponsored by Youth of Virginia Speak Out About Traffic Safety (YOVASO), the Virginia State Police, State Farm, and the Virginia Department of Motor Vehicles — invites students to create original jingles that highlight seat belt use and responsible driving during the high-risk travel period between December and the New Year.
Open to Virginia residents ages 11 to 19, the contest welcomes both individual participants and school or youth group submissions.
Each entry must include a video featuring an original jingle of no more than 30 seconds that promotes buckling up and driving safely.
Entries are due by 11:59 p.m. Friday, Dec. 12, 2025.
YOVASO staff will select the top six entries in both the middle and high school divisions. Finalists will be posted on the YOVASO contest webpage from Dec. 16–18 for public voting. Winners will be announced Dec. 19 and featured on YOVASO’s social media platforms through Dec. 26 as part of a holiday safety campaign. Additional submissions will be shared through New Year’s Day.
“This contest turns music into a message,” said Callie Toler, YOVASO’s program and curriculum coordinator. “By combining creativity with safety, students can help protect their peers and community during the holiday season.”
State Farm is funding all contest prizes.
The top winner in the high school division will receive $500, with second and third place earning $200 and $100.
In the middle school division, prizes include $200 for first place, $100 for second, and $50 for third.
Full contest rules and prize details are available on the YOVASO website.